BERNINA Sewpreneur Interview with Olivia Omega

A couple of months ago I was contacted by a colleague of mine, Olivia Omega on behalf of Bernina USA to be interviewed for their new series on being a “Sewpreneur” for their blog, WeAllSew.com.  Yes, I was just a tad bit excited about the idea.  Sewpreneur-feature1

A little background info – I met Olivia at the Sewing Summit in Salt Lake City, UT at a time when I realized that I needed to make some changes in my business life.  That sounds kind of funny now.  Machine Embroidery is my passion and is deeply seated in my everyday life and sometimes it is difficult to say when I am “working” and when I am enjoying my hobby!  But I was ready to make some changes and take a step outside of my very familiar comfort zone.

After absorbing a presentation that Olivia gave on developing your brand, I realized that I had become more than just a software company representative.  By stepping out on my own, I now had an opportunity to take all my machine embroidery experience and knowledge and share it with others as “Lisa Shaw” – be my own brand.  It was kind of scary but I’ve always been attracted to a challenge every since my high school guidance counselor said that I wouldn’t get accepted to Rensselaer Polytechnic Institute (RPI).  Yes, I did.  Yes, I went.  Yes, I asked myself rather quickly, “what on earth did I get myself into?!?!” and figured out a way to make this decision the best one possible for me – no regrets!

It has been an exciting journey and I’d love to share with you this interview. Yes, I even share a couple tips and tricks with my goofy sense of humor :-)  Its just a little peak into my life and why I do what I do.  Thanks for joining me and be sure to check out the other interviews – such a wealth of information shared by some very talented women!

Enjoy!  Lisa


Freebie Friday! Hardback Portfolio

Lisa SewBubbles:

This is today’s project! I’m going to add embroidery to the front cover so the first step for me is to mark the outside fabric – I am going to use a cotton twill – and embroider my design. I’ll keep you posted on my progress!

Originally posted on Choly Knight:

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This was another personal project that I wanted to share with all of you! Every time I attend a convention I always need to be super organized, keeping together all my payment receipts, ledgers, inventory, and what not. I actually have this poor beaten up school folder that I’ve been using for the past few years that’s seen some better days xD I thought maybe it was time to upgrade to something a little more substantial.

It’s true I could have purchased something similar to get what I needed, but this way I know I’m getting exactly what I want and I got to use some pretty floral fabric from my stash (that matched almost nothing else in my collection! Grrr! I can’t be the only one that runs into that problem!)

To give it the right feel of sturdy without the hard edges, I used interfaced cotton with a…

View original 1,519 more words


Hoop Savvy has launched on Craftsy!

Well today is the day – class has launched and I’ve already been answering questions!  You guys are FAST :-)  For those of you that are interested in taking the class and want to save $20, be sure to use my special sale link.

Hoop Savvy special pricing

Thanks for all the warm wishes and support!

Lisa


Hoop Savvy Sneak Peek #4 – twas the day before class launch…

I believe that software goes hand in hand with machine embroidery.  Even if I don’t want to change the design at all, I personally need to be able to print actual size templates so that I can mark my fabric and hoop accurately; this is best done in software.  The worst feeling is spending 40 minutes stitching a design on a shirt only to try it on and realize you have a lovely embellished armpit (or worse!)  Using a printed template removes any guesswork as to where the design is going to end up when it is stitched.

So yes, in Hoop Savvy, we will work a bit in software to show you how to do some fun “hoop related stuff” such as watching the design stitch out on screen to help you plan the stitching at the machine.  And what about creating and visualizing repeating border designs without having to print out multiple copies on paper – wouldn’t it be great to preview the border in software when you digitize it?
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Of course, we will also talk about creating layouts for multi-position hoops with alignment lines, and how to add a basting box to help with professional stitched results when floating.  Oh yes, we will talk about floating in case you were wondering what that was all about!  And if you have misplaced or never got the plastic grid that came with your hoop – I’ll show you how to create a new one using software so that you can mark your fabrics for accurate placement!
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Here come the butterflies again….

Stay tuned – I will have links with 50% off pricing to share with you as soon as the class launches!  I know you like a sale as much as I do :-D


Hoop Savvy Sneak peek #3 – and then there were butterflies….

Remember my comment on “having butterflies” when we announced my second Craftsy class? The pink butterfly on the ball cap is one of the included designs for this class and used in a few of the class examples, so I was trying to be cute and hint at the same time :-)  So here is sneak peek #3 showing one of the included designs and yes you will see how to stitch it on a hat!
Hoop Savvy Sneak peek #3
This class is going to cover all sorts of hooping techniques from everyday flat fabric hooping to creating a flat stable embroider-able surface on something like a hat that is curved and not quite “hoop-able”.  I can’t give it all away just yet – but class launch is in a few days…eek!  Talk about butterflies!


Hoop Savvy – sneak peek #2

We’re not dreaming, this is sneak peek #2 – learn tips and tricks when using various types of multi-position hoops such as this Pfaff Dream hoop, the three position “clunk hoops”, and more!  And YES, you can use these included designs to make your own all over embellished fabric, borders and more!

Hoop Savvy on Craftsy.com

Bigger hoops let you embroider larger designs which will take longer to stitch. So if you’re like me, you want to start out knowing as much as possible BEFORE you start the project so that you can watch and be prepared for any “bumps in the road”.  I will share with you my experiences so that you can be successful in stitching projects using multi position hoops.

Stay tuned – sneak peek #3 is up next!


And the winner of my 2nd Craftsy class is…..

Congratulations to Ashley for winning the free class giveaway for my second Craftsy class which will be available in a few weeks!  I have sent you an email – so be sure to check your spam and junkmail folders in case my message was misdirected :-(  Yes, it sometimes happens!

Between comments here on the blog post, email messages sent to me and other social media posts, there were buckets of guesses as to what you would like for me to teach!  To the comedians in the audience – no one wants to see what my “royal icing cookies” look like, I’m more of a drop cookie artist :-D

Hoop Savvy titleCard

Here is the official title and yes this class is all about the machine embroidery hoop!  From my first Craftsy class, you know that I have no fear for taking the fabric out of the hoop.  So this class takes one step back and lets us explore one of the key components to machine embroidery and how to become skilled and savvy when using the Hoop!

Check back soon – sneak peek #2 is right around the corner!


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